Libra Web and Marketing Solutions

The Impact of Video Marketing on Small Business Success

In today’s digital age, video marketing has emerged as a powerful tool for small businesses to connect with their target audience, build brand awareness, and drive business growth. With the rise of video-sharing platforms and the increasing popularity of video content, businesses that embrace video marketing are reaping the benefits of increased engagement, higher conversion … Read more

Building a Strong Brand Identity: Essential Tips for Small Businesses

In today’s competitive business landscape, establishing a strong brand identity is crucial for the success of small businesses. A well-defined brand identity not only helps differentiate your business from competitors but also creates a lasting impression on your target audience. In this comprehensive guide, we will explore effective strategies and actionable tips for small business … Read more

6 Key Benefits for Social Media Management for Local Businesses

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Social media is designed to reach different audiences in an enjoyable, rewarding, and engaging way, and to target those leads you may never have had a chance to interact with before to get to know and experience your business. There is no doubt that just by having a social media page your brand will benefit … Read more

5 Reasons You Should Invest in a New Website Design

A new website design is one of the factors of running a modern small business in 2022 that some overlook. Getting a new design doesn’t just mean making things look super fancy and flashy, it means actually optimizing your business’s online image to succeed and thrive. A refreshed website will drive more leads to your … Read more

What is an SSL and Why Do I Need One in 2022?

In 2022, now more than ever, website security is a topic that needs to be discussed more. Thanks to the efforts of some of the major search engines (ie. Google), the development of this new layer of security in the SSL certificate is becoming a common practice in all website designs. But you may be asking … Read more